Building the Stage for a Wall Street Masterclass

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Aurelis already built Prop Firm Gain for Benjamin Buraconak. So when Benjamin landed a collaboration that needed a stage, he didn’t shop around. He came back.

The collaboration was a free, live trading masterclass with the Wall Street Global Trading Academy, headlined by two New York Stock Exchange floor veterans. David Green is a 40-year NYSE floor trader and a co-founder of WSGTA. Peter Tuchman is the “Einstein of Wall Street,” the most photographed trader on the floor, with 35+ years on Wall Street. Benjamin, known to his audience as Benjamin SMC, hosted.

The brief was narrow and the bar was high. One page, one job: make a free YouTube masterclass look prestigious enough to sit next to that talent, and turn curiosity into registered attendees. No platform, no CMS, no framework bloat. Because we already knew Benjamin’s brand, his audience, and his stack, there was no ramp-up. He described the moment, sent the talent, and we shipped a page worthy of it.

A design system built to sit next to Wall Street

The design is custom and built for this event alone: dark, premium, and restrained, so the page reads like an editorial broadcast, not a webinar funnel. That gives the Wall Street talent the room it deserves, with instructor cards, full bios, and a co-branded link to the WSGTA course.

The conversion mechanics

The hero looks like a YouTube player, but there’s no video to wait for. Click it and a clean event-details overlay surfaces the date, the time, and two clear CTAs to subscribe and register. The “Register Now for Free” form fed every sign-up into Benjamin’s CRM pipeline, taking hundreds of registrations at 100% uptime on launch day, while a “Get matched with Prop Firm Gain” link in the top bar sent that attention back to the platform we built him.

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